At first glance, that appears
to be a cynical question, doesn’t it? And, perhaps, one that makes some people
nervous if you don’t have an answer. However, it’s a question for which you should have an answer. The reason is
obvious: it is precisely the question in the mind of every hiring manager with
whom you interview, every time.
When I meet with people,
whom I may or may not represent, I often ask them during the very first
meeting, “Why should anyone hire you?” Then I stop talking and listen to what
they have to say next. Often I wait a long time and, more often than you may
think, they stutter and stammer trying to come up with an answer. Have you
considered what your answer might be, within the first few minutes of an
interview, because it can very well determine the validity of your candidacy
for the job you are seeking?
And even if you have
something to say, is it concise, is it something others with whom you’ll meet find
to be instructive and beneficial toward your goal of ranking among the top job
applicants they’re likely to meet, all seeking the same job? I’ve sat with
people who rambled on at great length but never really said anything, and I
recall thinking to myself, “god, make this end!” as I look for an opportunity
to escape and hasten the meeting’s end.
Now don’t get me wrong,
nobody is an expert interviewer and anyone who wants to improve their skills
can do so. Even if during the interview you may stumble and it is recoverable,
most of us get tripped up at one time or another. By the end of the first
interview, and each subsequent step however long you may have with an
interviewer -- because the clock is
ticking, you need to get your message across as to why they should consider you further and subsequently invite you to
the next step.
How you formulate and
deliver this message is up to you, but it is the central question; or do you
mistakenly assume a piece of paper with your job history is all you need to get
a job? If so, from where did you get that silly notion?
When I coach
individuals, time and experience has taught me that you must craft an effective
introduction, which encapsulates A) your most notable experience, B) what
you’ve accomplished, and be able to illustrate to whomever you are meeting how
they might benefit from the combination of A & B. And it is this factor
that will then give your resume the horsepower you seek. It is a combination of
things you will do; use of a good resume and the internet are but a portion of
the overall effort – a concert of things you must do otherwise. You are just
like everyone else and if you are not differentiating yourself from others
you’re just going through the motions; do you have that kind of time to waste?
If you’re not aware, I wrote
a handbook on this subject matter and I refer to this same experience and
perspective every week, but I’d call your attention to my next blog entry a
week from now when I will share with you the Rosetta Stone (of sorts) for those
who recognize there has to be a better way and they only need for it to be
shown to them in order to take full advantage of it. For those who think they
know it all and are satisfied with the results they have, go ahead and get back
into line with everyone else; but get comfortable because you might be there waiting
for a while.
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